2018, January 9th
by Tony Messer
Business blogging can deliver amazing results. If you get it right. Discover the 5 habits that will totally transform your business blog.
Do you want to be a better business blogger?
The simple fact is that setting up a blog for your business is one of the smartest moves you can make.
Why? Because content is the future of online marketing and businesses that are creating and promoting content on their blog on an ongoing basis are building a long term advantage over less savvy competitors. The problem? Blogging takes time.
by Harshita Agrawal
What are your social media marketing strategies for 2018? There are 2.08 billion social media users worldwide and your product is still not selling online? Maybe you’re making some major social media marketing mistakes.
Everyone wants to master social media marketing. But very few actually achieve the desired results from their social media marketing attempts. The majority is stuck around making the basic social media marketing mistakes. Is it easy to learn from these mistakes and reach someplace higher?
People say your social media marketing result depends on how dedicated and consistent you are. But, the most important thing is, are you following the right approach? Because let’s be frank, what’s hard work without knowledge? And it’s not easy to keep up with changing social media trends.
by Julia McCoy
Also called online marketing, internet marketing is the process of promoting a business or brand and its products or services over the internet using tools that help drive traffic, leads, and sales.
Internet marketing a pretty broad term that encompasses a range of marketing tactics and strategies – including content, email, search, paid media, and more.
These days, though, internet marketing is often used interchangeably with “content marketing.”
Because content marketing is the internet marketing of the present and future.
Making the leap from standard employee to self-employed can be exhilarating, but it comes with an entirely new set of challenges. Here are some of the most common mistakes to avoid, from founders who’ve been there.
Whether you’re starting a business, doing freelance work or launching a side-hustle after hours, the lessons you learn when you’re striking out on your own and running the show for yourself are going to come in hard and fast. Chief among them? Failure is inevitable and very much part of what will give you the knowledge and savviness that is instrumental to success.
That being said, preparation is key in helping you minimize the fallout as you learn how to steer the ship on your own. Here’s what you can take away from the most common missteps so you (hopefully) don’t have to make them all yourself.
by Kathy Caprino
In my various professional roles throughout 35 years of working – as a corporate director/VP, therapist, career coach and writer — I’ve been fortunate to learn from amazingly successful, impactful and inspiring people – including business leaders, thought influencers, creatives, artists, and entrepreneurs. I’ve taken the past 12 years to study closely what “success” is at the heart, and how people who are reaching their highest potential joyfully approach life differently from others.
I’m defining “success” here not as some objective measure of wealth, accomplishment or achievement (which our society tends to do), but as achieving what matters most to you, individually and authentically. Sadly, I’ve met scores of millionaires and others whom society has deemed as highly “successful” but inwardly are not. In fact, many don’t derive any joy, satisfaction or reward from the money they’ve amassed.